Mar

10

Tired of blogging? - tired of life

Filed Under Blogging

I’m more than happy that, as the Pew Foundation reports, the chatter has moved elsewhere:
Since 2006, blogging has dropped among teens and young adults while simultaneously rising among older adults. As the tools and technology embedded in social networking sites change, and use of the sites continues to grow, youth may be exchanging ‘macro-blogging’ for […]

By Nick Holmes, 10 March 2010

Jan

13

Are blawgs an effective marketing tool?

Filed Under Marketing, Blogging

I won’t get into marketing theory here (being unqualified to pontificate on the topic), but will restate my firm belief - supported by most genuine blawgers - that a blog “works”, ie it engages effectively, raises profile and is good for business, if it expresses a genuine personal voice. (I say “personal” rather than “individual” […]

By Nick Holmes, 13 January 2010

Oct

13

Are we (still) in thrall to BigLaw?

Filed Under Social networking, Law publishing, Blogging

Jordan Furlong bemoans (on Slaw and Law21) the fact that the legal media focus on BigLaw, because BigLaw makes a lot of money, so they’re attractive both as subscribers and as advertising targets.
It’s not good for smaller practices, which count the majority of all lawyers among their ranks, that they don’t get to hear their […]

By Nick Holmes, 13 October 2009

Jun

20

Dead blogs

Filed Under Blogging

Scott Greenfield has advice for bloggers who have decided to call it a day:
I ask you one thing.  Take it down.  Pull it.  Remove it, once and for all.  Do this for me.  More importantly, do this for you.
For my purpose, you’re leaving your litter and cluttering up my blogosphere.  Clean up after yourself so […]

By Nick Holmes, 20 June 2009

Feb

18

Your blog is your brand

Filed Under Blogging

In two recent posts Kevin O’Keefe follow-ups on why a law blog does not belong inside your law firm website, on which I’ve already commented.
He confirms his view, concerns about maintaining the law firm’s brand notwithstanding:
A brand for a good lawyer is not about design, collars, logo’s and the like. If lawyers known as authorities […]

By Nick Holmes, 18 February 2009

Jan

28

Pushing the boat out

Filed Under Blogging

There’s a lengthy discussion on Real Lawyers Have Blogs on Why a law blog does not belong inside your law firm website.
For me it boils down to this. Effective blogging is you - or a group including you - (as Kevin says) “providing valuable information, insight, and commentary to your target audience”, so don’t hide […]

By Nick Holmes, 28 January 2009

Nov

7

Blogging is normal - let’s move on

Filed Under Blogging

An article in this week’s Economist concludes:
Gone, in other words, is any sense that blogging as a technology is revolutionary, subversive or otherwise exalted, and this upsets some of its pioneers. Confirmed, however, is the idea that blogging is useful and versatile. In essence, it is a straightforward content-management system that posts updates in reverse-chronological […]

By Nick Holmes, 7 November 2008

Oct

24

Bilge pump

Filed Under Blogging

I’m not going to take the linkbait laid by Paul Boutin in Wired Magazine telling us to quit blogging because the blogosphere has been “flooded by a tsunami of paid bilge” and that time is “better spent expressing yourself on Flickr, Facebook, or Twitter”. This has got a lot of coverage … because it’s bilge.
I […]

By Nick Holmes, 24 October 2008

Aug

21

Behind the times

Filed Under Law blogs, Blogging

Alex Wade in Times Online looks at blawging: “only a handful of legal practitioners maintain blogs”.
No way! Sure only a handful of law firms maintain firm-branded blogs, but as we on Binary Law all know, maybe half the hundreds of UK blawgs out there are by practitioners; and let’s not forget to mention the academics, […]

By Nick Holmes, 21 August 2008

Jul

23

Blogs as a publishing platform

Filed Under Blogging

Dave Winer, pioneer of blogging, RSS and other publishing standards, recently posted about the importance of blogs as a publishing platform:
Publishing keeps getting cheaper. That’s been the constant push, the practical application of Moore’s Law in my neck of the woods. I’ve always been a publishing guy, and that’s always been how I viewed computers, […]

By Nick Holmes, 23 July 2008

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