Archive for the “SEO” category

Is there a dark side of the moon? and other questions

By Nick Holmes on October 18, 2013

I’ve been trying to get a handle on Google’s new Hummingbird algorithm update, but with so many self-appointed experts spewing out so much tosh on the web, it’s taken a while to gather my thoughts. One of the most helpful (…)

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Never mind breaking bad, don’t be evil!

By Nick Holmes on October 2, 2013

I’m conscious that I’ve not put a virtual pen to WordPress for more than a month now. Last Saturday a friend asked me where I found the inspiration for my daily blog! Clearly he does not take as close an (…)

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Outreach

By Nick Holmes on February 8, 2013

Hi there, [well, hello!] I hope you are well and are having a good week. [you care?] I’m contacting you from xxx, a content agency based in xxx. [content? uh oh!] We came across your site and we really like (…)

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Socially useless

By Nick Holmes on October 22, 2012

A recent story/scandal I keep being drawn back to is that of Grant Shapps, Tory party co-chairman, former housing minister and former (result!) web enrepreneur and marketing guru, aka Michael Green, now, vicariously, aka Sebastian Fox. I’m quite happy to (…)

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Wall of shame – vacuous and inaccurate free legal content

By Nick Holmes on June 13, 2012

Nearly Legal has a beef about sub-standard “free legal content”. I’m with him. In Part 1 he looks at two services who peddle useless “legal” information for their own gain for SEO purposes. His exemplars are firstly Forward3D, an SEO (…)

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Wall of shame – some comments I have trashed

By Nick Holmes on June 8, 2012

You really should check what your SEO company are doing for you. A new comment on the post “Google+ thoughts so far” is waiting for your approval http://www.binarylaw.co.uk/index.php/2011/07/18/google-thoughts-so-far/ Author : Solicitors Stockport (IP: 80.2.150.21 , cpc1-stkp8-2-0-cust532.10-2.cable.virginmedia.com) E-mail : mortons@binkmail.com URL (…)

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Scooping up work online with the “long tail”

By Nick Holmes on February 22, 2012

I received a Press Release today. Normally these go straight in the bin, but this one grabbed my attention as it was good advice and the accompanying Top 10 SEO tips are spot on. Research carried out by digital marketing (…)

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The search engines will find you

By Nick Holmes on February 8, 2012

By far the best advice I have seen recently on SEO for law firms (well for anyone really) comes from North American legal web gurus Steve Matthews of Stem Legal and Robert Ambrogi in their article Optimizing Your Online Shingle: (…)

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Personally, I think we’re tops

By Nick Holmes on June 16, 2010

Have you noticed how recently your site has been doing so much better on Google? Those SEO efforts are really paying off, right? Wrong! Google is showing you what you want to see. Actually it’s been going on a long (…)

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Search engine optimisation – a holistic approach

By Nick Holmes on September 5, 2009

First Published in the Internet Newsletter for Lawyers, September 2009. Most users don’t look past the first two or three pages of results returned by a search engine, so understanding and implementing search engine optimisation (SEO) is critical. SEO is (…)

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